Universal Music using Drupal
Daniel Kruchkow, Senior Vice President Global Digital Initiatives at Universal Music Group, let me know that the Universal Music website, http://universalmusic.com, switched to Drupal a few months ago.
To quote Daniel: "We're more than happy with it and are looking forward to expanding our content and feature sets as time goes on. Our users love it."
That's a testimonial with a BIG T!
May 30, 2008 - 08:52I know you're probably thinking, "Wow, a lot of record labels are starting to use Drupal." But I don't know if everyone is quite aware of the impact Drupal is having in this business.
In the United States, there are currently only 3 major record labels: Warner Music, SonyBMG, and Universal. (EMI is not a major music group in the US.) With the addition of Universal, now ALL of these companies are running major Drupal sites for both their central marketing efforts (www.warnerbrosrecords.com, www.myplay.com, www.universalmusic.com) and many of their artist sites (www.britney.com, www.ozzy.com, www.jenniferlopez.com, www.jessicasimpson.com, www.pinkspage.com, REM's tour site, and many Warner artists).
In addition, they all seem VERY happy with Drupal and are continuing to hire Drupal developers and contribute tremendous development resources (and code!) to the Drupal project. Its been really great to see Drupal catching on in this industry and I anticipate a lot more growth in the future.
Disclaimer: SonyBMG is one of Lullabot's clients and we've helped them build their sites.
Side disclaimer: I used to be signed to A&M Records (a subsidiary of Universal), so I'm happy to see them join the fold... or... perhaps I'm just looking for my old job back. :-)
May 30, 2008 - 12:39I was thinking the same thing. According to Wikipedia: http://en.wikipedia.org/wiki/Music_industry
The four biggest music labels interationally in 2005 were
According to http://www.ifpi.org/content/library/MUSIC-MARKET-DATA-2007.pdf
United States Volume market share (distributor –
last year’s share in brackets):
If anyone knows someone at EMI using Drupal, let me know.
Cheers,
May 30, 2008 - 16:14Kieran
Sounds great! ...In my experience it helps when 'great names' are backing up what you're telling potential clients. Whether people are really into IT or not, people do feel more confident when some well-know entities have chosen the same technologies you are trying to sell. Even though open-source has proved to be very worthwile, still people are wondering "There's got to be a catch behind the low investment in the product".
May 30, 2008 - 16:03Are all of these companies developing their sites in-house or are there outsource firms who have made these?
I have been searching for a firm to convert our site over to Drupal, but have come up short with firms which have developed high traffic (more than universalmusic.com) sites.
Are there any out there? My first thought was Lullabot, but their site says they no longer do development.
Where do we turn?
July 15, 2008 - 15:01Post new comment